Our Top 3 Brokerage Software Picks

Brokerage software streamlines operations by providing a centralized platform for managing transactions, commissions, documents, and agent performance.

These systems often include features like transaction management, commission tracking, e-signatures, compliance tools, and performance analytics to help brokerages operate more efficiently and scale their operations.

The challenge most brokers face isn't finding software—it's finding the right software for their specific situation. Some need comprehensive platforms that handle everything from lead generation to commission tracking.

Others work better with specialized tools that excel at particular functions.

Understanding what's available and how each option addresses different operational needs becomes the foundation for making an informed decision.

Each platform in our comparison below takes a different approach to solving brokerage challenges. Understanding these approaches helps explain why certain solutions work better for specific types of operations.

1. MaverickRE: #1 Performance visibility tool for predictable agent growth

You might have expected to find us here, but we truly believe in what we have to offer.

MaverickRE functions as a sales manager and sales coach in a box, delivering complete visibility on agent and team performance.

Our platform's primary value lies in identifying exactly where agents excel and where they need improvement, then providing tools for immediate action on those insights.

This focus on performance optimization drives every feature the platform offers.

  • The system includes Rules & Alerts for automated lead follow-up monitoring, ensuring no opportunities fall through the cracks.

  • The AI Sales Coach provides role-playing practice for listing presentations and buyer consultations.

  • These practice sessions prepare agents for real conversations, which then get evaluated through AI Call Grading that offers objective performance evaluation.

  • All this performance data feeds into Sales Manager Reporting that delivers comprehensive analytics highlighting trends and opportunities across the entire team.

  • The intelligent lead routing system distributes incoming prospects based on agent conversion rates, geographic specialties, and current workload, ensuring qualified agents handle high-value opportunities while developing newer agents appropriately.

This solution addresses the common challenge of scaling agent performance without proportionally increasing management overhead.

Brokerages struggling with inconsistent lead conversion or unclear agent productivity patterns find particular value in the platform's data-driven approach to coaching and development.

Best For: Teams prioritizing agent development, performance accountability, and data-driven coaching decisions. Most valuable for brokerages experiencing rapid growth or struggling with lead conversion optimization and agent productivity management.

2. BrokerMint: Back office automation to eliminate administrative chaos

Where MaverickRE focuses on agent performance, BrokerMint takes the opposite approach—comprehensive back-office automation specifically designed for brokerage operations.

Starting at $99/month, this cloud-based platform combines transaction management, accounting, commission tracking, and agent management into a unified system.

The transaction management component guides deals from contract to closing through automated workflows. Document storage keeps all transaction paperwork organized, while milestone tracking ensures critical deadlines receive attention.

The system automatically generates reminders for important dates like inspection periods and financing deadlines.

BrokerMint's commission automation handles complex split structures common in brokerages.

The system tracks payments across multiple parties, calculates splits based on predetermined formulas, and generates detailed financial reports.

This integration between transaction management and commission tracking eliminates double data entry that creates errors.

The financial tracking extends into full accounting integration and agent management tools that provide brokers with dashboards showing performance metrics.

The reporting functionality offers insights into profitability trends, agent performance patterns, and operational efficiency metrics that inform strategic business decisions.

Best For: Medium to large brokerages seeking to automate back-office operations while maintaining detailed financial oversight. Most valuable for operations with complex commission structures or multiple office locations requiring centralized management.

3. Follow Up Boss: Top organization tool to prevent lead oversight

Follow Up Boss has established itself as the premier CRM foundation for brokerages, starting at $69/month for individual agents and small teams.

The platform creates a centralized hub where all leads, contacts, and communication come together to streamline lead management and client relationships.

The system integrates with over 250 lead sources and brings all prospects into one organized platform. This integration capability eliminates scattered lead management approaches.

Follow Up Boss automatically imports leads from major sources like Zillow, Realtor.com, and Facebook, then distributes them to appropriate team members based on predetermined rules.

The platform provides calling and texting capabilities directly from the dashboard, along with automated email sequences that nurture prospects over time.

Smart Lists automatically organize contacts based on behavior and engagement levels, while task automation ensures no follow-up opportunities get missed.

What sets Follow Up Boss apart is its integration ecosystem and open API that allows unlimited customization.

The platform connects seamlessly with website providers, marketing tools, and back-office systems.

The Follow Up Boss Pixel tracks website visitor behavior, showing which properties prospects view and how they engage with your content.

Though the system is only as effective as the data agents input into it, Follow Up Boss makes this process as simple as possible. The mobile app provides full functionality, allowing agents to update contact information, log activities, and respond to leads from anywhere.

The platform also provides extensive training resources and 7-day support to help teams maximize their investment.

Best For: Individual agents and small teams prioritizing lead organization and follow-up automation. Most valuable for brokerages that need a reliable CRM foundation that integrates with multiple lead sources and marketing platforms.

Take action: Transform your brokerage performance

If the challenge of scaling agent performance while maintaining consistent results resonates with your situation, MaverickRE offers a solution worth exploring.

Rather than continuing to guess what's working and what isn't, you can gain the visibility and tools needed to turn inconsistent performance into predictable growth.

The platform's AI-powered coaching and performance analytics have already helped industry leaders transform their operations.

👉 Your agents are sitting on untapped potential - the question is whether you'll take action to unlock it. Book a free demo to see how MaverickRE can turn your missed opportunities into closed deals.

Aaron Kiwi Franklin

Aaron, commonly known as Kiwi, earned his nickname due to his origins in New Zealand, where he originally hails from since 1994. He joined Ylopo in 2016 as one of the early hires and works directly under the co-founders, Howard Tager and Juefung Ge.

Kiwi holds a degree in Computer Science and a master's in Internet Marketing from USF. Prior to joining Ylopo, he successfully managed an SEO and digital marketing agency that exclusively catered to plastic surgeons.

Currently residing in Las Vegas, Kiwi enjoys a fulfilling life with his beautiful wife, Jenny. Their pride and joy is their 13-year-old son, Stirling.

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